project hype Referenzen
project hype GmbH Berlin PR Event Agentur
project hype HUMANOID

HUMANOID

Founded in 1981, HUMANOID is a heritage fashion brand that has stayed true to its uncompromising and offbeat beginnings. In 2021, we introduced the brand to the German media landscape and are responsible for all PR activities in Germany from now on.

 

project #49 #60 (active)

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project hype INASKA
INASKA Logo

INASKA

With its philosophy, INASKA is setting another example in the fashion industry. The swim- & activewear label produces exclusively in Europe and uses recycled nylon. We are honored to represent the brand in PR saison after saison. 

project #19 #32 #43 #53 #61 (active)

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POM AMSTERDAM

The Dutch fashion label POM Amsterdam has been inspiring with colorful collections for over 10 years. With their new summer collection we start the PR on the German market.

project #56 (active)

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project hype eyes + more

EYES + MORE

For eyes + more, glasses are more than just a visual aid, they are fashionable accessories. The eyewear brand offers a huge range of different models - suitable for your daily style choice. We are proud to handle the PR for them!

project  #30 #37 #50 #59 (active)

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KU'DAMM 56

We celebrated the premiere of "Ku'Damm 56 - Das Musical" with a BANG: press conference, red carpet and a storm of camera flashes - what an evening! We invited photo & tv teams and were responsible for the VIP & press coordination on the red carpet

project #55

project hype MIOMARTHA

MIOMARTHA

The fashion label MIOMARTHA stands for feminine and puristic styles and follows the slow fashion approach. We are love-struck by the Frankfurt-based brand and responsible for the PR.

See the highlights HERE!

 

project #9 #23 #44 (active)

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project hype LYKA

LYKA

LYKA offers high-end yoga mats made from 100% natural rubber and sets a statement with their stylish prints and limited designs! We are responsible for their PR roll-out in Germany. See some clipping highlights HERE!

project #26 #45 (active)

LYKA Logo
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MAYBE MARIS

Woven and printed with pride in Italy, the scarves and carées by maybe maris impress with their lovingly designs and feel-good qualities. We support the young German accessory label with our media expertise and kick off the German PR.

project #34 (active)

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SCHRIFT X

The legendary Schrift X is being transferred to the 21st century. On 46 pages, BEATE UHSE takes up precisely current topics. We were responsible for influencer contracting, PR work and coordinated the editorial development.

project #46

project hype BEATE UHSE

BEATE UHSE

Just in time for International Women's Day, BEATE UHSE returned with a new brand DNA. Inspired by the courage and vision of the founder, the cult company presented the loud, yet sensitive campaign “Freiheit für die Liebe”.

project #41

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project hype WHITE LABEL

WHITE LABEL

Together with a partner agency, we handle all events of a Berlin based consulting company in the field of naturally compatible energy transition. We are responsible for the event production of small workshops up to large scale digital congresses.

project #27 #35 #38

WHITE LABEL

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JANIN ULLMANN

Janin Ullmann cooperated with eyes + more and launched an exclusive sunglasses collection. Just like the TV presenter and journalist herself, her designs are confident, feminine and always with a little twist.

project #42

project hype KOYWE KOLLAGE

KOYWE KOLLAGE

Under the title "The journey before the beginning", works by KOYWE KOLLAGE were shown for the first time in a solo exhibition. Our showroom was the location and we were responsible for the event production and guest management.

project #31

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project hype RICHERT BEIL

RICHERT BEIL

What a show! The Berlin-based fashion label RICHERT BEIL presented its new collection off season, off site and free of gender, skin, age and origin. We coordinated the event production and are so happy to been part of this special day! More HERE!

project #21

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project hype WHITE LABEL

WHITE LABEL

For an accessory label we worked on their brand identity: together we defined the values, tonality & wordings and developed a marketing strategy for their next big chapter. Get ready to hear from them soon!

 

project #25

WHITE LABEL

project hype WHITE LABEL

WHITE LABEL

We consulted and supported a Berlin-based software company in terms of their social media presence: From content creation, layout, community building up to realization of influencer cooperation.

 

project #18 #22

WHITE LABEL

project hype THE NETWORKX

THE NETWORKX

New name, new program, new partner: THE NETWORKx @NEONYT inspired around 200 visitors with a panel talk and time to network. We were responsible for public relations and guest management.

project #14

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project hype LIEBESKIND BERLIN

LIEBESKIND BERLIN

Let’s move! For Liebeskind Berlin we developed sales and promotion activities all around the special capsule collection with artist STOHEAD at Breuninger Stuttgart. More impressions HERE!

project #20

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@TATENDURST

Photographer Timotheus Theisen aka @tatendurst presented his first solo exhibition during Berlin Photo Week. We had a full house, great tunes and of course stunning pictures. See some impressions HERE!

project #10

project hype DIESEL

DIESEL

For the launch of the new mega chief watch, we transformed the DIESEL store in a concrete-look event space, showcased the limited watch and invited the hippest crowd of Berlin.

Click for some pictures HERE!

project #8

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project hype THE NETWORK

THE NETWORK

During Berlin Fashion Week the network event "The Network" took place for the first time. We were responsible for content (speaker rounds), guest-management and supported the event organization. 

project #4

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project hype WHITE LABEL

WHITE LABEL

For a beauty online platform we developed a vision board and worked out their brand values,  design language and wording. Watch out for the next big thing in skin care!

project #6

WHITE LABEL

project hype FAULHABER PRODUCTS

FAULHABER PRODUCTS

Functional, ethical and sustainable - that's what the accessory brand FAULHABER PRODUCTS stands for. We kicked off the German PR with their signature styles!

project #5

FAULHABER PRODUCTS Logo
project hype KATHAcovers

KATHA COVERS

KATHA covers enchants with unique children's bedding and shows that gender-neutral children's products are possible. We supported this lovely brand with our expertise in media relations and kicked off the German PR!

project #3

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BERLIN VIBES

Our first ever berlinVIBES party kicked off what project hype stands for: People. And creating moments with and for them. We celebrated at the hippest location, with great drinks, cool tunes and the best crowd ever! 

project #1